I have mixed feelings about this WWF campaign. I grasp the concept with the trees being the 'marks' of each animal (snake, leopard, and giraffe), but hasn't it been done before? I think the giraffe strips are a bit too forced as tree shadows don't extend that long. Similarly, tree settings like the one in the snake campaign just don't exist. The 'accidental' layout is just too 'perfect.' The leopard one is the most natural looking. What do you think?
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