Southbank

On the same day, I also walked down Southbank. I thought the way in which this billboard advertised the Thames was neat in terms of the concept and its typography (although relatively hard to read.) It reads (from left to rightish) – London Aquarium, Vinopolis, Tate Modern, Royal National Theatre, Mayor’s Thames Festival, British Airways London Eye, Skylon at the South Bank Centre, Tamesa Restaurant, and BRI South Bank – all the attractions around the area.