Tuesday, 16 October 2007

Annie Phillips



Annie Phillips presented her work at MCM over lunch break the other day. She is a Batik Artist. What is Batik, you ask? Well, "Batik is a wax and dye process on fabric that originated in Asia and Africa: it works on the principle that wax resists colour."

Phillips' images are composed of a range of colours - from dull to bright and funky! I love how they are all so unique and versatile. They can be used as wall hangings and even as rugs! She caters to individual clients as well as designers and architects, for both domestic and commercial projects. Her pieces of art show particularly well in bright, light, contemporary spaces, she says. Locations like clubs, offices, hotels, restaurants, and even your bedroom could make use of this Batik art. I guess it depends on the interior of the room.



Wednesday, 10 October 2007

"Durex, it's all in the positioning"



Elmwood has re-designed Durex's condom packs. Durex is the world brand all consumers trust. The new design attempts to move Durex to a brand focused on sexual wellbeing in addition to safe sex. The packaging no longer only promotes that 'masculine' feel, but more of a softer tone of voice, promoting a friendly brand identity.